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Maja Szumarska to Moderate New Technologies, New Threats, New Opportunities: AI and Brand Protection at IACC
May 10, 2024
Maja Szumarska will also moderate the panel: New Technologies, New Threats, New Opportunities: AI and Brand Protection at IACC. This session will cover how AI has impacted counterfeiting and piracy challenges and how it is being used to facilitate the detection and enforcement of IP …
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Overview
Maja Szumarska will also moderate the panel: New Technologies, New Threats, New Opportunities: AI and Brand Protection at IACC. This session will cover how AI has impacted counterfeiting and piracy challenges and how it is being used to facilitate the detection and enforcement of IP infringement. Speakers include Saleem Alhabash, Associate Director of Research, Center for Anti-Counterfeiting and Product Protection (A-CAPP), Michigan State University, Daniel Shapiro, Senior Vice President, Strategic Partnerships and Brand Relationships, Red Points and Rick Farnell, CEO, Tracer.